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May 27, 2026

Foley

“A live sound design crew follows you through your day via earbud and adds professional movie-grade sound effects to your real life. You walk into a coffee shop. Synth swell. You sigh at an email. Distant thunder. Your life now has a budget.”

The Problem

Your Tuesday · raw audio · unmixeddynamic range: flat · score: none
07:42walks into kitchen(silence)
08:11drops keys on counter(plink)
09:30delivers The Idea in standup(nothing)
12:14pushes open café door, jaw set(squeak)
16:50tells coworker “I’m fine”(awkward HVAC)
22:18looks meaningfully out window(neighbor’s TV)
Your life is a $200M Christopher Nolan picture being screened with no audio mix. No one feels anything. Including you.

The Solution

One earbud. A Foley engineer on shift. A 14TB library of dramatic cues. Our AI watches your day through your phone camera + mic and cues sound effects, score, and the occasional distant wolf howl at exactly the right beat.

12:14FOLEY · LIVE● REC
Now scoring
🎬
Dev, 34
★ 4.97 · ex-A24 · cried at his own wedding
Scene detected
café entrance · solo · slow walk · jaw: set
cue · queued
low brass swell
amb · live
rain (light, fake)

The Sound Library

Curated by Oscar-adjacent professionals. Every cue field-tested on a real person walking into a CVS.

Entrance Swell
for: doorways · meetings
0:00:00:14 of low brass that says he’s here.
Distant Thunder
for: bad emails · ex’s wedding posts
Implies a storm is coming. There is no storm.
Sitcom Bumper
for: when you fail upward
Two slap bass notes. The audience laughs. Smash cut to credits.
Hans Zimmer BRAAAM
premium · use sparingly
For: closing tabs, signing the lease, ordering the salad.

How It Works

Your phone
mic + cam open
Scene AI
“he is brooding”
Foley engineer
Dev, slightly hungover
Cue dispatched
low brass · 2.4s
You feel it
“the protagonist”
latency: 180ms · less than a sigh · faster than a wince

Pricing

Indie
$0ad-supported
  • 12 cues per day, AI-only
  • Library limited to public-domain sting
  • 30% chance of a Mentos jingle
Prestige
$29/mo · most popular
  • Unlimited cues, human engineer on shift
  • Genre lock (noir / rom-com / A24)
  • “BRAAAM” budget: 4/month
  • End-of-day audio diary, mixed
Auteur
$899/mo · 1 seat
  • Dedicated Foley engineer (named)
  • Live string quartet on retainer
  • Custom theme song, leitmotifs for exes
  • Will score your funeral. In escrow.

TAM

Total addressable main character syndrome
1.6B adults who own earbuds and a window × $29/mo × 12 mo
= $556.8B
(does not include the secondary market: people who hear your audio leaking from your earbuds and need their own.)

The Ask

$7M seed for: 4 engineers, a head of Foley poached from a real film studio, the audio rights to one (1) Hans Zimmer drone, and a legal retainer for the day someone uses a BRAAAM at a real funeral.

Series A pitch:“We’re Spotify, but every song is about whatever you just did.”